商务英语口语 本书特色
《商务英语口语》是由方红所编写，高等教育出版社出版发行的。
商务英语口语 内容简介
本教材的教学内容共十二个单元，每个单元由示范对话、学生对话、单项训练、短文、视频欣赏和录音练习六个部分组成。
商务英语口语 目录
unit 1 reception
model dialogues
1 at the airport
2 at the restaurant
3 introducing companies
student dialogues
1 asking for mr. liu's room number
2 asking for flight information
3 asking for the train schedule
basics: numbers
passage: ted turner
video clip: bmw
recording exercises: advertising
unit 2 telephone communication
model dialogues
1 asking about new products on the phone
2 making invitations on the phone
3 asking for the room number on the phone
student dialogues
1 leaving a message on the answering machine
2 calling back mr. liu
3 dialing a wrong number
basics: telephone numbers
passage: cnn and "the king of media"
video clip: lavinia's fashion empire
recording exercises: entrepreneurs and the entrepreneurial spirit
unit 3 booking
model dialogues
1 booking flight tickets
2 booking hotel rooms
3 buying concert tickets
student dialogues
1 booking a flight ticket
2 making an appointment
3 confirming a meeting
basics: month, week, dates and time
passage: the american attitude towards manual labor
video clip: beauty farm
recording exercises: recreation and entertainment
unit 4 schedules
model dialogues
1 arranging a schedule
2 making changes in a schedule
3 arranging further meetings
student dialogues
1 making a schedule
2 sharing the schedule
3 making changes in the schedule
basics: important newspaper, journals and magazines in america and britain
passage: where is the beef: after announcing the first loss in its history,
mcdonald's tries to turn around
video clip: toy companies target oversized children
recording exercises: travel （one）
unit 5 price
model dialogues
1 setting the manufacturer's price
2 sharing the advertising cost
3 asking a price
student dialogues
1 asking a price
2 negotiating the price
basics: currency
passage: wal-mart
video clip: a restored farm in portugal
recording exercises: travel (two)
unit 6 modes of payment
model dialogues
1 asking about modes of payment
2 talking about opening a letter of credit
3 negotiating on the modes of payment
student dialogues
1 comparing different modes of payment
2 discussing the modes of payment
3 paying the bill in a restaurant
basics: asking for price
passage: henry ford: bringing the automobile to the common man
video clip: david beckham: the favorite of the advertising companies
recording exercises: famous people
unit 7 shipment and packaging
unit 8 signing a contract
unit 9 coming to a new company
unit 10 working together
unit 11 sales promotion
unit 12 planning for the future
附录1 示范对话翻译
附录2 短文翻译
附录3 练习答案
附录4 总词汇表
参考文献
商务英语口语 节选
《商务英语口语》的教学内容共十二个单元，每个单元由示范对话、学生对话、单项训练、短文、视频欣赏和录音练习六个部分组成。**部分的示范对话是每个单元的核心，它在内容上前后承接，主要围绕美国商人马库斯到中国购买办公家具、洽谈作为汤普森南京公司北美代理这一主要情节展开，内容涉及付款、包装、运输、理赔、仲裁与合同签署等外贸洽谈中的重要环节。每个单元的第二至六部分，一方面巩固课文中学习的内容、词汇、句式与表达法，另一方面适当介绍制造业、旅游业、时尚业、广告、餐饮、媒体、动画制作等多种商业活动的内容及常用的英语词汇。 本教材遵循以学生为教学主体的理念，课文的呈现方式、练习设计与多媒体课件的功能等均体现了这一教学理念。课文的示范对话和与之配套的学生对话分别有文字版与动画版，动画生动、形象地表现了对话内容；文字版则配有词汇与中文翻译。每个单元有标注不同难度系数的练习。配套的多媒体课件使学生能在电脑上进行跟读、模仿、角色扮演与录音的训练。这些有助于学生灵活、自主地安排学习与复习。
