Chapter 8 Golden Key China with Higher Service Quality, Faster Service Efficiency and Stronger Service Network 171
Chapter 9 Global Network-based Golden Key Service 174
Chapter 10 Golden Key China Moving towards Brilliance 178
Chapter 11 Operation, Management and Service of Golden Key China 181
Chapter 12 Brand Management and Service of Golden Key China 186
Chapter 13 Chinese Service ? Brand Culture 190
I. Education Culture 192
II. Management Culture 193
III. Service Culture 194

Chapter 14 Golden Key Making the World Full of Love 195
Chapter 15 Chinese Service in the Network Times 198
Chapter 16 Golden Key Service Alliance Based on the Internet 201
Postscript 207

中国金钥匙服务哲学:英文 作者简介

张斌，哲学博士，曾任中国旅游出版社、旅游教育出版社社领导。长期跟踪研究中国金钥匙发展，策划出版《金钥匙品牌服务系列》《金钥匙服务学》等图书，著有《休闲权利论》，在《旅游学刊》《中国旅游报》等国家核心期刊发表多篇文章。
王伟，中国金钥匙首席培训导师，曾任厦门悦华酒店常务副总，厦门国际会展酒店总经理，厦门理工观光与酒店管理学院院长。现任鼓浪屿投资发展有限公司总经理。曾编写《金钥匙品牌服务系列》等图书。张斌，哲学博士，曾任中国旅游出版社、旅游教育出版社社领导。长期跟踪研究中国金钥匙发展，策划出版《金钥匙品牌服务系列》《金钥匙服务学》等图书，著有《休闲权利论》，在《旅游学刊》《中国旅游报》等国家核心期刊发表多篇文章。
王伟，中国金钥匙首席培训导师，曾任厦门悦华酒店常务副总，厦门国际会展酒店总经理，厦门理工观光与酒店管理学院院长。现任鼓浪屿投资发展有限公司总经理。曾编写《金钥匙品牌服务系列》等图书。
Zhang Bin, doctor of philosophy, was once chief of the China Tourism Publishing House and the China Tourism Education Press. Based on his long-time study of China’s Golden Key Service, he has published books including China’s Golden Key Brand Series, Golden Key Service Study and On the Rights to Leisure. He has also published a series of articles in national journals such as Tourism Tribune and China Tourism News. Wang Wei, chief training instructor of China Golden Key, once served as Executive Vice President of the Yeohwa Hotel in Xiamen, President of the Xiamen International Seaside Hotel, Dean of the Xiamen Institute of Hotel Management. He is now General Manager of the Gulangyu Islet Investment & Development Co., Ltd. His published works include China’s Golden Key Brand Series.

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