英文电子商务与电邮写作
英文电子商务与电邮写作作者:姚佳斯,孙艳主编 开 本:24cm 书号ISBN:9787119101262 定价:49.0 出版时间:2016-08-01 出版社:外文出版社 |
英文电子商务与电邮写作 本书特色
电子邮件已经成为商务交往中重要的一部分。电子邮件要远比传统的信件灵活快捷;同时它又不同于电话交流。电邮本身又可以作为商务交往中能够留存的重要文字材料。 在现代职场中,电子邮件已经成为商务交往中重要的一部分。电子邮件要远比传统的信件灵活快捷;同时它又不同于电话交流,在回复电邮之前人们有时间进行考虑,而且电邮本身又可以作为商务交往中能够留存的重要文字材料。基于此我们编写了此书。 本书分文三大部分,**部分介绍商务电子邮件的特点和写作原则;第二部分为商务英文E-mail情景范例;第三部分是附录部分。其中第二部分包括业务往来,业务开发与客户关系,付款与催款,抱怨与投诉,道歉,会议招聘与求职以及各种日常工作邮件等。
英文电子商务与电邮写作 内容简介
本书共分为商务英文Email情景范例、电子商务沟通指南两部分, 主要内容包括: 业务往来、业务开发与客户关系、付款与催款、抱怨与投诉、道歉、会议等。
英文电子商务与电邮写作 目录
开篇 商务电子邮件的特点和写作原则. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .001**部分 商务英文Email 情景范例. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .. . . 003
**章 业务往来 Business
1. 新品发布Releasing NewProducts........................................................6
2. 介绍产品IntroducingProducts...............................................................9
3. 询价Asking for thePrice......................................................................12
4. 获取材料和信息Acquiring Documents and Information.......................15
5. 报价Quotation.....................................................................................17
6. 讨价还价Counter Offering...................................................................21
7. 价格变动通告Adjusting thePrice.........................................................24
8. 下订单Placing anOrder......................................................................28
9. 确认订单Confirming an Order.............................................................32
10. 通知装运NotifyingShipment..............................................................36
11. 取消与更改订单Cancelling and Changing an Order..........................40开篇 商务电子邮件的特点和写作原则. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 001 **部分 商务英文Email 情景范例. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 003 **章 业务往来 Business 1. 新品发布Releasing New Products........................................................6 2. 介绍产品Introducing Products...............................................................9 3. 询价Asking for the Price......................................................................12 4. 获取材料和信息Acquiring Documents and Information.......................15 5. 报价Quotation.....................................................................................17 6. 讨价还价Counter Offering...................................................................21 7. 价格变动通告Adjusting the Price.........................................................24 8. 下订单Placing an Order......................................................................28 9. 确认订单Confirming an Order.............................................................32 10. 通知装运Notifying Shipment..............................................................36 11. 取消与更改订单Cancelling and Changing an Order..........................40 第二章 业务开发与客户关系 Emails for Developing Business and Business Relations 12. 邀请潜在客户来访Inviting Potential Clients to Pay a Visit.................44 13. 与潜在客户安排会面 Arrangements for Meeting Potential Clients.......................................49 14. 与客户会谈后的跟进Follow-up After the Visit....................................53 15. 感谢合作Thanks Note for Cooperation..............................................57 16. 给老客户的回馈Promotions for Regular Clients................................61 目 录 1 第三章 付款与催款 Payment and Pressing Payment 17. 告知付款方式Common Payment Terms............................................66 18. 催款收账Letters for Pressing Payment.............................................70 19. 感谢付款Expressing Thanks for Footing the Bill ...............................74 第四章 抱怨与投诉 Emails for Making a Complaint 20. 投诉发货疏漏A Complaint about an Error in Delivery.......................80 21. 投诉产品质量A Complaint about Product Quality..............................84 22. 投诉交货延迟A Complaint about Delayed Delivery...........................88 23. 投诉服务不佳A Complaint about Treatment......................................91 第五章 道歉 Apologies 24. 为缺席道歉Apology for Absence.......................................................98 25. 为未能及时答复道歉Apology for Delayed Reply.............................101 26. 为不能按时完成订单道歉Apology for Delayed Order......................105 27. 为延迟发货道歉Apology for Delayed Shipment..............................109 28. 为货品质量瑕疵道歉Apology for Flawed Products.......................... 113 29. 为账目出错道歉Apology for Mistakes in Account............................ 118 30. 为员工的行为道歉Apology for Employee’s Improper Behavior.......122 31. 澄清责任与误解Clarifying Duty and Misunderstanding...................126 第六章 会议 Meetings 32. 会议通知Meeting Notice..................................................................130 33. 更改会议时间Changing Meeting Time.............................................134 34. 参会邀请Meeting Invitation..............................................................137 35. 接受邀请Accepting Invitation...........................................................140 36. 拒绝邀请Declining Invitation............................................................143 37. 会议日程Meeting Agenda................................................................146 38. 会场预定及会务安排Arranging Meeting Place and Affairs...............149 39. 会后跟进Follow-up of Meeting........................................................152 2 第七章 各种日常工作邮件 Letters of Daily Affairs 40. 宣布培训计划Announcement of Training Plan................................156 41. 申请购买办公设施Application for Purchasing Office Equipment.....160 42. 公司裁员通知lay off Notice..............................................................163 43. 节假日通知Holiday Notice...............................................................166 44. 公司聚会Company’s Party...............................................................169 45. 请假Asking for a Leave...................................................................173 46. 办公室琐事Office Affairs..................................................................176 第八章 招聘与求职 Recruitment and Job Application 47. 确认收到应聘材料Application Acknowledgement...........................180 48. 笔试和面试通知Interview and Test Notification...............................183 49. 录用通知Job Offer...........................................................................186 50. 拒绝录用信Candidate Rejection Letter............................................191 51. 求职信Cover Letter..........................................................................196 52. 简历追踪邮件 Resume Follow-up Email (Pre-interview Follow-up Email)..............201 53. 面试追踪邮件Post-interview Follow-up Email..................................203 54. 感谢并同意入职信Job Offer Acceptance Letter...............................206 55. 拒绝接受职位信Job Rejection Email...............................................209 第九章 其他人力资源相关邮件 Other Relevant Human Resources Emails 56. 欢迎新进员工Welcome New Employee...........................................214 57. 新任领导上任Welcome New Leader...............................................218 58. 晋升通知Employee Promotion Announcement...............................221 59. 调职通知Transfer Announcement....................................................225 60. 加薪提议Salary Increase Proposal..................................................228 61. 辞职信Resignation Letter................................................................231 3 62. 告别信Farewell Letter......................................................................235 第十章 祝贺信 Congratulation Letters 63. 祝贺晋升Congratulation on Promotion............................................240 64. 祝贺工作成果Congratulation on Achievement.................................243 65. 祝贺公司事业扩展Congratulation on New Business.......................245 66. 祝贺纪念日Congratulation on Anniversary......................................247 67. 祝贺结婚Congratulation on Wedding..............................................253 68. 祝贺生日Congratulation on Birthday...............................................257 69. 祝贺生子Congratulation on New Baby............................................260 第二部分 电子商务沟通指南. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 265 1. 如何在国外建立网络商城How to create a online store abroad.........266 2. 如何开户How to open your own online store....................................269 3. 如何发货How to delivery your item...................................................271 4. 卖家流程The process of selling online..............................................272 5. 卖家流程范例Successful case of selling online.................................274 6. 在线寻找合作商机Search for cooperation opportunity online............277 7. 网购整体操作流程 The complete operation process of shopping online..........................279 8. 亚马逊网站概述:地球上*以客户为中心的公司Amazon.com overview: the most customer-centric company on earth...................................... 280 9. 易趣网EBay.com...............................................................................282 10. 如何付费How to pay........................................................................284 11. 如何咨询(email 形式或qq 对话)How to consult (email or qq)......288 12. 如何发布信息How to post information.............................................290。信息
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