2011-Annual Report of China Outbound Tourism Development 内容简介

　　in 2010, china leapt to become the world's third largest inbound tourist host-eountry and asia's largest outbound tourist source-country, with a per capita trip rate of 1.5 times, and a direct employment of 13.5 million people. tourism consumption contributed over 10% of the total society, and the tourism industry showed its growing and positive role in china's economic and social development.

2011-Annual Report of China Outbound Tourism Development 目录

chapter one  an overview of the development of china's outbound tourism in 2010
  section i :the main features of china's outbound tourism market in 2010
　　1.1 the outbound tourism market expanded significantly due to continuous improvement of the macro environment
　　1.2 outbound tourism destinations remained steady with small changes and the travel to taiwan continued to heat up
　　1.3 obviously promoted by shopping, consumption grew on a large-scale
　　1.4 the market characteristics of aging emerged and the internet served as a major channel for information and reservations
　　1.5 outbound tourist satisfaction has improved significantly compared with 2009
  section ii :main features of the business operation of outbound tourism in 2010
　　2.1 the scale of outbound travel agencies remained in stable condition, and their business operation remained outstanding
　　2.2 a national market speeds up to take shape, and region-wide competition accelerates the market evolution
　　2.3 substantial progress has been made in opening up to foreign travel agencies, and domestic travel agencies will improve quality through orderly competition

经济 各部门经济 旅游经济酒店管理

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